Burly vs. Choosy
Burly vs. Choosy
Choosy brings the deepest rule engine on macOS for $10. Burly is free and picker first, and it targets the Safari and Firefox profiles Choosy cannot. Here is how they compare.
Choosy is a long running macOS browser chooser with the deepest rule engine of the bunch. Rules can match on URL, source app, and even time of day, and it hooks into AirDrop, Handoff, and the Share menu. It can route to a specific profile in Chrome, Edge, Brave, and Vivaldi, and costs $10 as a one time purchase.
Burly vs. Choosy: the quick take
The quick take: Choosy has the deepest rule engine on macOS and integrates with Share, Handoff, and AirDrop, so it is the pick for heavy conditional automation at $10. Burly is free, picker-first, and reaches the Safari and Firefox profiles Choosy cannot, with per-profile keys and a system-wide hotkey for every profile. Choose by whether you want to automate routing with rules or make the call yourself at click time.
Burly vs. Choosy, feature by feature
| Feature | Burly | Choosy |
|---|---|---|
| Price | Free | $10 one-time |
| Opens links in a specific browser profile | ✓ | Chromium only |
| Targets Safari profiles | ✓ | ✗ |
| Targets Firefox profiles | ✓ | ✗ |
| Picker at your cursor | Radial, under the cursor | Menu or list |
| Rules engine (URL, source app, time of day) | ✗ | ✓ |
| Share menu, Handoff, and AirDrop routing | ✗ | ✓ |
| Per-profile keyboard shortcuts | ✓ | ✗ |
| Global hotkey to open a profile (no link needed) | ✓ | ✗ |
| Per-profile emoji, account photo, and color | ✓ | ✗ |
| Free, local, no account | ✓ | Paid, local |
| Native macOS app | ✓ | ✓ |
Feature data verified against each vendor's site in June 2026.
Where Choosy is the better pick
- Choosy has the deepest rule engine here. You can combine conditions across URL, source app, and time of day to route automatically and never see a picker.
- It integrates with macOS Share, Handoff, and AirDrop, so links from those flows route too.
- More than a decade of releases make it stable and well understood.
The verdict
Choosy is the pick if you want heavy, conditional rule based routing and deep macOS integration. Burly is the pick if you want a free, profile first picker with zero rules to write, that also reaches the Safari and Firefox profiles Choosy cannot target, plus per-profile keys and a system wide hotkey for every profile.
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Native, private, and free. Route every link to the right browser profile in seconds. No account required.
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